Avex Technologies develops “A Trust” using blockchain technology to provide certificates for digital content

Avex Technologies develops "A Trust" using blockchain technology to provide certificates for digital content

Avex Technologies develops "A Trust" using blockchain technology to provide certificates for digital content

The Japanese multimedia giant Avex Technologies, Inc. (ATS) announced today the development of “A Trust” which uses blockchain technology to provide certificates for digital content.

By using “A Trust”, the purchaser of digital content can confirm the validity and ownership of the product/work with a certificate.

“A Trust” is a mechanism for granting a certificate to digital content, allowing a buyer to own digital content with a certificate. ATS aims to create new markets by proving the true value of “A Trust”.

On the other hand, digital content is characteristically easy to copy, and copyright protection is difficult, and distribution in foreign markets has been particularly limited due to the fear that copyright will be violated. “A Trust” also helps to solve this problem because it is a mechanism that at the same time proves the copyright.

In addition, the system clearly separates the settlement and the data on the blockchain, and for payment, the legal currency is used to construct a system that can issue a certificate on the blockchain, which can also be applied to existing digital content sales platforms.

ATS will build a mechanism to deliver digital content to more people while protecting the copyrights holder in line with the evolution of technology, aiming at a society where IP (intellectual property) can be distributed freely.

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